Natural Cosmetics: Why more and more people are interested in organic cosmetics
Natural cosmetics or organic cosmetics are made from organic ingredients and offer various benefits for the skin. Learn why they are becoming increasingly popular and how to choose the right manufacturer.
Table of contents
- The boom in organic cosmetics
- Why more and more consumers are choosing organic cosmetics
- What is natural cosmetics?
- Why do natural cosmetic products not harm the skin?
- How to choose the right manufacturer?
- How to read an INCI list on the label
- What is RedBeauty?
The boom in organic cosmetics
Analysts at Grand View Research forecast that global sales of organic and vegan cosmetic products will rise to approximately $48 billion by 2025.
Europe is expected to drive the industry, based on a growth trend of over one billion euros over the last three years (Beauty Report by Cosmetica Italia)*.
This evolution is driven by both "ordinary" consumer choices and the preferences of well-known figures from Generation Z and Millennials, including Greta Thunberg, Emma Watson and other celebrities such as Leonardo DiCaprio, Miranda Kerr and Gwyneth Paltrow. They prefer to switch to more sustainable natural and organic cosmetics products that are also more environmentally friendly.
Why are more and more consumers choosing eco-organic cosmetics?
Skin care treatments are part of the daily routine of millions of people who use various products to counteract the effects of aging and improve their overall well-being.
For this reason, consumers - especially in recent years - are increasingly paying attention to the quality of the formulations used, paying particular attention to the ingredients from which they are made.
In this regard, more and more people tend to choose natural, organic and environmentally friendly cosmetic products, which drives a prominent trend in the cosmetic industry, namely natural cosmetics. Let's take a closer look at what it is and what wording it requires.
What is natural cosmetics?
The term “natural cosmetics” refers to the use of treatments based on natural or eco-biological products.
Natural cosmetic products consist of formulations made from plant extracts, while "ecological-biological" products are also referred to as "organic".
They are also made from natural raw materials that either come from organic farming or are obtained using environmentally friendly and environmentally friendly processes.
However, it should be noted that no cosmetic product is 100% natural; For example, according to the COSMOS standard, in an "organic" product, 95% of the agricultural ingredients (processed without chemical processes) must be organic.
Why do natural cosmetic products not harm the skin?
Natural cosmetic products are often used, especially for skin care, as they offer numerous benefits.
A 2010 study ("Innovations in natural ingredients and their use in skin care") showed that natural compounds not only have an effective anti-aging effect, but also in the treatment of dermatological diseases such as psoriasis, atopic dermatitis, acne and rosacea can be useful.
At the same time, natural cosmetic formulations are essentially free of the side effects that can be caused by synthetic chemical products, especially for those with sensitive or allergic skin.
According to a Portuguese study ("Main Benefits and Applicability of Plant Extracts in Skin Care Products"), "natural products are gentler and have lower toxicity compared to synthetic cosmetic ingredients."
- Find out more about the only Italian Moringa-based natural cosmetics that are completely organic and made with highly functional ingredients.
How to choose the right manufacturer?
A 2016 market study ("Perspective of natural products in skincare") highlighted how the global market for organic and natural personal care products is growing significantly. This is because North American and international consumers prefer eco-friendly, natural, organic and non-toxic personal care products.
This consumer preference has become even stronger in recent years, as more and more people pay greater attention to sustainability and to the presence of synthetic substances in cosmetic formulations at the time of purchase.
In addition, growing concern about the potential side effects of using products containing ingredients of chemical or synthetic origin has increased demand for natural products.
As a result, choosing a single product or brand is less simple than it may seem. It is important to consider several factors, starting with transparency. It is advisable to choose only traceable and certified formulations, sold with clear and comprehensive labelling that gives the consumer all the necessary information.
It is also important to rely on producers who use organic and environmentally sustainable techniques to obtain the raw materials for their cosmetics, as RedMoringa does in the production of Moringa Oleifera.
How to read an INCI list on the label
The label is the main source of information about the ingredients contained in cosmetic products.
It is the resource to refer to to determine whether a cosmetic product truly belongs to the natural formulations.
Cosmetic labels list ingredients according to a nomenclature called INCI (short for International Nomenclature of Cosmetic Ingredients).
This is a system used by all member countries of the European Union, as well as many other countries (including the United States, Canada and Russia).
In general, the designations in the INCI nomenclature are based only on the final chemical composition and purity of the product, regardless of the type of manufacturing process.
INCI, name of ingredients
The ingredient names are usually in English, but there are several exceptions as the INCI retains many names from the Pharmacopoeia and other pharmaceutical codes.
According to the Cosmetic Product Labeling System Regulations as explained on the official website of the Ministry of Health, “The ingredients are listed in descending order of their weight at the time of incorporation into the cosmetic product.
Ingredients present in concentrations less than 1% may be listed in any order after those present in concentrations greater than 1%.
Dyes not intended to color hair zones may be listed in any order after the other cosmetic ingredients."
Therefore, the ingredients listed first are those that are present in larger amounts in the formulation;
For example, if the list of ingredients begins with "water" (or "aqua", the INCI name for water, not to be confused with sea water), this means that water is the main ingredient in the product in the greatest quantity.
INCI, perfume and aroma - what are they
Regarding the classification of other ingredients, "odorous and flavoring substances and their raw materials are listed in the list of ingredients with the general term 'perfume' or 'aroma'";
unless they have the potential to cause allergies, while dyes are identified on the label by their respective CI (Color Index) number and are usually at the end of the list.
A careful reading of the label therefore represents an important protective tool for the consumer, who, especially in the absence of precise information on the percentage composition of the ingredients, can still get an idea of the actual composition of the product.
What is RedBeauty
RedBeauty is RedMoringa's natural cosmetics line. A palette that grows day by day, whose beauty secret is the Moringa Oleifera, a plant whose extracts have amazing anti-aging and anti-pollution properties.
RedMoringa natural cosmetics, made in Italy with at least 99% natural raw materials, are designed to give beauty to the skin and hair. By supplementing your treatments with our nutritional supplements, you can influence your well-being from both the inside and the outside.
References:
- *https://www.affaritaliani.it/blog/quelli-che-i-numero-non-dicono/cosmetici-biologici-boom-in-italia-ecco-perche-709376.html
- https://pcpcouncilstg.wpengine.com/wp-content/uploads/2018/11/INCI-Nomenclature-Conventions.pdf
- https://pubmed.ncbi.nlm.nih.gov/25226001/
- https://www.salute.gov.it/portale/temi/p2_6.jsp?lingua=italiano&id=146&area=cosmetici&menu=presentazione
- https://medcraveonline.com/PPIJ/perspective-of-natural-products-in-skincare.html
- https://www.cosmos-standard.org/_files/ugd/0bbe4a_7af6a7f98e7f4a21a429ea27863d0da5.pdf
- https://www.mdpi.com/2079-9284/2/2/48/htm
